The New Facebook Facelift

The New Facebook Facelift

If you’re anything like us and are an avid Facebook user, you may have noticed the new iOS app icon and logo on your mobile version of the platform. The recent gradual roll out of this re-design marks the first change in quite a few years.  Why has the design changed?...
What’s gone wrong at Weight Watchers?

What’s gone wrong at Weight Watchers?

Rebranding is a brave and fun way to freshen up your company’s image, if it’s done correctly. It’s also an incredibly risky move, if you’re a renowned brand. Which was the case with Weight Watchers recent rebranding experience. What’s in a name? Adopting WW as a name...