Performance marketing agency for service businesses

Marketing judged on revenue. Not clicks.

For more than ten years, Codebreak has built and run marketing systems for owner-led service businesses doing £750k to £5m+. One focus: turning ad spend and search traffic into trackable, repeatable revenue, then helping you scale past it.

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10+
Years building systems
£400M+
Trackable sales driven
£45M+
Ad spend managed
Codebreak directors Joel and Neil at the Systems of Scale private mastermind
Joel Stone & Neil ‘Shoney’ MacLean Directors · Codebreak

Clicks don’t pay the bills.
Revenue does.

Likes, views and clicks are what your old agency reported on. We report on leads, enquiries and revenue. That’s how we know we’ve generated over £400m in sales for our clients.

You’ve tried agencies before. You paid good money. You got reports.

You’re not looking for another agency. You’re looking for a marketing system that brings in revenue, runs consistently, and doesn’t need you to babysit it.

The old agency Reports full of impressions, clicks and numbers that never turned into sales.
Codebreak One question: did we put more in your bank than this cost to run? If not, we fix it.
The old agency Some months the phone rang off the hook. Some months it went quiet. No pattern. No explanation. Just hope.
Codebreak Systems built for predictable pipeline. You see the numbers coming before the month starts.
The old agency Someone talking about the top and bottom of the funnel while you wanted to know why leads cost this much.
Codebreak Clear KPIs, clear reporting and clear next steps. Every week. In plain English.
The old agency Another agency to manage.
Codebreak A marketing system that brings in revenue and runs consistently, without you babysitting it.

That’s what we build, and what we’ve built for over a decade, for service businesses with a great service and one gap: enough qualified leads, at scale.

Three services. Every one judged on the leads and revenue it brings in.

One outcome across everything we build: qualified, convertible enquiries you can tie directly to revenue.

Done-for-you Paid Marketing We build and run your entire paid marketing system.

Ads, landing pages, follow-up, reporting. You get leads and enquiries at a predictable cost. We handle everything else.

  • Google · Meta · TikTok · YouTube · ChatGPT
  • Landing pages + CRO
  • Follow-up sequences
  • Weekly reporting
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Codebreak Paid Marketing
Organic visibility SEO, AEO & GEO We get your business found in Google and in AI search.

We get your business found in Google, in AI search results, and in the answer engines your buyers are starting to use. Not vanity rankings. Visibility that turns into enquiries from people already looking for what you do.

  • Traditional SEO
  • Answer Engine Optimisation
  • Generative Engine Optimisation
  • Local & technical
Explore SEO, AEO & GEO
Codebreak SEO, AEO & GEO
Commercial sites Websites We build websites that convert. Not digital brochures.

Commercial websites with the copy, structure and technical foundations to turn visitors into leads.

  • Copy that closes
  • Conversion-first structure
  • Technically sound
  • Built to scale
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Codebreak Websites
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Why service businesses rely on Codebreak to generate leads that turn into real clients.

  1. Money in vs money out

    Every system we build is judged on one thing: does it put more in your bank than it costs to run? Likes, views and clicks are what your old agency reported on. We report on leads, enquiries and revenue.

  2. Frameworks tested across millions in spend

    Our MTS™ Formula and Shoney 2-5-5 Method™ have been refined across thousands of campaigns and millions of pounds in spend. You get the proven version. Not our learning curve.

    MTS™ FormulaShoney 2-5-5 Method™

  3. Leadership that understands cash

    Joel is a former accountant turned performance marketer. Neil has driven over nine figures in trackable sales from ads. We talk in your language: cash, risk and return.

  4. Transparency as standard

    You’ll know what we’re doing, what it costs and what it’s producing. Clear KPIs. Clear reporting. Clear next steps. Every week.

The Codebreak team at their Shrewsbury office
Revenue threshold £750k → £5M+ turnover

Built for service businesses doing £750k to £5m+.

We work with dentists, aesthetics clinics, home service companies, professional and technical firms, and serious online coaches. Service businesses where it isn’t just about the volume of leads, but the quality and the conversions.

  • Dentists
  • Aesthetics clinics
  • Home service companies
  • Professional firms
  • Technical firms
  • Serious online coaches

Turning over less than £750k? We’re probably not the right fit yet. Doing £750k or more and want marketing that’s run properly, makes a real return, and is built by a team set on scaling you hard? Let’s find out if we’re a fit.

Don’t take our word for it. Take theirs.

Founders of real service businesses on what changed when their marketing started reporting on revenue.

Ready to stop guessing?

Book a free strategy call.

We’ll look at your numbers, your goals and your current marketing. Then we’ll tell you straight whether we can help, and what it would look like if we did. No pitch deck. No pressure. A clear recommendation and the maths behind it.

Book your free strategy call