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The Curse of Lazy Marketing

The Curse of Lazy Marketing

The Curse of Lazy Marketing I took my car in for a service and sat in reception. Started flicking through a magazine and one ad caught my eye. Because it was so bad. It looked cheap, a mixture of five different fonts and low res photos. It was for a driveway company...

How to Get Off The Hamster Wheel

How to Get Off The Hamster Wheel What’s going on? Another day of wonder and opportunity, that’s what! Or… maybe you’re not feeling it today. I see this a lot about Mondays especially. Which is a sure sign someone’s work/life harmony ain’t where it needs to be....
Being Told No is Better Than Not Being Told Anything

Are Your Ads a Leaky Bucket?

Are Your Ads a Leaky Bucket? Hello. What’s going on? Another day of wonder and opportunity. My youngest daughter got annoyed yesterday because she lost a fiver. Not that she uses cash much. I set up a GoHenry account for her (which is brilliant, if you have...
My Top 10 Learnings or Reminders From 2022

My Top 10 Learnings or Reminders From 2022

My Top 10 Learnings or Reminders From 2022 So 2022 is almost over. Not quite though, of course. Be wary of saying you’re going to start something in January 2023 when you can start it now. Especially if it’s stuff you’ve been putting off. Maybe even...