About
Codebreak is headed up by Andy Rao and Joel Stone.
They have 40+ years’ experience to share with you. If you value “skin in the game”, Andy and Joel are the marketers for you.
Marketing, advertising, design, copywriting, mindset, AI, business ownership…. All practical knowledge to drive you and your business forward.
They speak onstage, have written a #1 bestseller and host their own podcast. It’s all about Codebreak’s motto – help people and have fun.
If our values align, the crew’s here to smash things out of the park for you.
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You’ll either like us or not.
If you don’t know anything about us yet, check out the ‘Resources’ section of the website. See if we’re your cup of whiskey before getting in touch.
Or get your hands on our free marketing & advertising insights below. That might be enough for you to get to the next level.
Codebreak does things differently, you see. We’re not interested in taking money off anyone and everyone. Which is why we should go on a few dates first rather than leaping into marriage.
We’re not in the typical marketing ‘sports jacket and sh*t-flicker shoes’ brigade. We’re more T-shirts and trainers. Our office has a pool table and drinks fridge. Some people love that. Others don’t. That’s the point.
Get people to move towards you or move away from you. Don’t be meh in the middle. That’s a big part of how we help clients.
How does that sound to you?
Andy Rao
I’m co-founder of Codebreak and co-author of Amazon bestseller, Stay Hungry. (Joel and I do everything together. Well, not everything.)
I’ve been in the advertising industry since 1996, when I started at ITV, working on some biiiiig accounts. But, since setting out on my own in 2006, I’ve focused purely on growing independent businesses. I’ve even won an award for it.
I’m also Level 4 certified in Transformational Coaching under Paul Mort, x2 UK Master Coach of the Year. I appreciate the importance of having the right mindset to market a business properly.
There’s lots I’d love to share with you from my years in the game. From digital ads and copywriting to a tonne of productivity techniques I’ve learnt to keep you focused and get more sh*t done.
Seeing entrepreneurs get better results from their ads is my passion. Our company motto is help people and have fun.
Work hard, work smart, enjoy the ride.
If you need to ramp things up, claim your free consultation.
Joel Stone
I’m co-founder of Codebreak. Taking owner-managed businesses from five and six figures to seven.
I’m also the co-host of the Stay Hungry podcast. (Yes, we have a book and a podcast called Stay Hungry!) It enjoys thousands of downloads a month across 40 countries and has featured renowned thought leaders such as Rob Moore, Chris Thomas and Kelsey Moreira.
My background as a graphic designer gave me the opportunity to work on brands including Guinness and Anthony Joshua. That was cool but for the past decade it’s been about growing fellow small business owners.
That’s where the magic lies for me. Seeing you and your business develop.
I’m also a qualified accountant, believe it or not! So I can really drill down into your numbers for you. The numbers that matter, of course. No ‘paralysis by over-analysis’.
Feel free to reach out today.
Joel Stone
I’m co-founder of Codebreak. Taking owner-managed businesses from five and six figures to seven.
I also host the Stay Hungry podcast. (Yes, we have a book and a podcast called Stay Hungry!) It enjoys thousands of downloads a month across 40 countries and has featured renowned thought leaders such as Rob Moore, Chris Thomas and Kelsey Moreira.
My background as a graphic designer gave me the opportunity to work on brands including Guinness and Anthony Joshua. That was cool but for the past decade it’s been about growing fellow small business owners.
That’s where the magic lies for me. Seeing you and your business develop.
I’m also a qualified accountant, believe it or not! So I can really drill down into your numbers for you. The numbers that matter, of course. No ‘paralysis by over-analysis’.
Feel free to reach out today.
Martha Dale
I’m Martha. I’ve been a part of the Codebreak team since Spring 2021 and lead on most done-for-you work.
I’ve had the privilege of tapping into Andy and Joel’s immense marketing knowledge.
Before joining Codebreak, I enjoyed a diverse career. I’ve worked across the world, from the UK to Australia and even Cambodia. I ventured into the corporate world, but it wasn’t fulfilling for me.
I’d give it my all, but I’d never see any tangible results. Even the people above me only seemed to care about doing the bare minimum to hit their targets. So that they’d keep their bonuses. Not making an impact. Or leaving a mark on the world.
That’s why I love working at Codebreak and helping business owners thrive. Whether you need Codebreak so that you can spend more time with your family, or you want more leads to make more money. When you break those ceilings that’s a huge win for you, and for us.
And that’s what it’s about. That’s the motivation for me.
You won’t find a crew who is more committed to your growth.
The Codebreak Crew
Emma
Whip Cracker
Evie
Marketing Executive
Ben (Poddy)
Digital Marketing Assistant
Codebreak will be right for you if….
✓ You’re willing and able to invest in Meta Ads
✓ You're a full-time business owner
✓ You or someone in your team can sell
✓ You're happy to send info promptly if we need it
✓ You’re informal but professional
Codebreak won’t be right for you if…
✗ You're getting in touch as a "last roll of the dice"
✗ Your business is a side hustle
✗ You want people to magically give you their money
✗ You always need chasing
✗ You’re a d*ck
Businesses we’ve worked with
